Social Media 101: Seniors Housing Providers and Suppliers Best Practices

Recorded November 10, 2010

Don’t get left out.  Early technology adopters are now using social media to communicate with families, baby boomers, caregivers, residents, referral sources, potential donors, employees and even legislators.  

ORDER A RECORDING TODAY and take away concrete tips from the expert panel:


Learn how companies use Facebook, Linkedin, Twitter, Digg,, YouTube, Skype, Flickr, StumbleUpon, ShareIt, blogs, and other online tools to create a strategic advantage.
Discover what’s happening in the world of social media and how companies use online tools to sustain a competitive advantage.
Find out the best practices among the savvy seniors housing providers and suppliers.
PLUS….your chance to ask the leading experts your questions on the acquisition market.











Panel of Experts:

Shannon Ingram
  Shannon Ingram serves as Senior Director of Marketing for Silverado Senior Living headquartered in San Juan Capistrano, California.  She is happy to be blending her marketing expertise with her passion for caregiving.  Silverado operates 20 memory care communities in California, Texas, Utah, and Arizona. The company also offers home care, care management, and hospice care, through its 13 Silverado at Home and Silverado Hospice Read More
Senior Director of Marketing for Silverado Senior Living
Beverly Macy, Gravity Summitt Events and Consulting
Beverly W. Macy is a top speaker, author, and educator on Social Media for Executives. She is the Managing Partner of Y&M Partners LLC, a strategic advisory firm in Beverly Hills, CA., and CEO of Gravity Summit Events and Consulting. Gravity Summit's mission is to educate, inform, and empower the business community with social media and real-time marketing tools. Beverly spent a number of years at Xerox Corporation in global sales and Read More
Managing Partner of Y&M Partners LLC and CEO of Gravity Summit Events and Consulting
Andrea Marboe, Ecumen
Andrea Marboe, Communications Manager with Ecumen. For more than 25 years, Andrea McDonald Marboe has provided planning, communication and facilitation expertise for health care corporations, county and city criminal justice systems and health and human service departments, non-profit agencies, and community-based organizations.  Quality of life issues have always been the focus of her work. Andrea joined Ecumen last year after a decade as Read More
Communications Manager with Ecumen
Michael Smith
Michael Smith is the Corporate Director of Public Relations for ACTS Retirement-Life Communities and is a leading public relations authority in the senior living industry. Michael oversees the management of ACTS’ public relations and corporate communications efforts designed to enhance the company's awareness and reputation with key stakeholders. He is responsible for a variety of communications functions including public and media Read More
Corporate Director of Public Relations, ACTS Retirement-Life Communities
Stephen Monroe
Stephen M. Monroe is a respected and often quoted industry leader. He is the managing editor and partner at Irving Levin Associates, Inc., a research and publishing firm founded in 1948. The firm specializes in the seniors housing and health care investment markets and delivers timely market intelligence to subscribers through financial newsletters, acquisition reports and databases. Mr. Monroe is the editor of The SeniorCare Investor, the Read More
Editor, The SeniorCare Investor