Stephen M. Monroe, Editor
 Fax: 203-846-8300

NORWALK, CT – March 26, 2012– Senior Living Business Interactive will be hosting an invaluable online conference on maximizing occupancy and increasing cash flow for seniors housing professionals on Wednesday, April 4th, 2012.  Many senior living facilities have overcome the stagnant economy by employing clever strategies to keep their communities full and in high demand. The lull in the residential housing market does not need to influence senior communities, but many senior living businesses get bogged down by statistics.. A panel of senior living industry insiders will examine lead generation, sales strategies, and many other tools that improve occupancy and cash flow and share them with seniors housing professionals for their own benefit.
The moderator of the conference, Michael Wallace, Vice President, Sales & Marketing, Spectrum Consultants, Inc., will pose topical questions including: What move-in challenges are affecting likely prospects? How can communities attract a broader segment of the senior population? What are some early warning signs for making timely adjustments to the marketing strategy? What techniques or tools are salespeople employing in this economy to successfully close deals? How do current occupancy statistics compare with pre-2008 occupancy averages?
Our hand-selected panel of seniors living experts will address these issues and answer any pressing questions the audience chooses to submit, they include: Pati Saulig, Vice President, Moving Station, Bonnie Blair, Founding Principal, Retirement DYNAMICS, David Moreland, VP of Sales & Marketing, Shell Point Retirement Community, and Susan Dickson-Moyer, Vice President-Marketing, The Asbury Group.
The editor of Senior Living Business Interactive, Jane E. Zarem, invites you to take part in this must-see online conference. There are people in the senior living industry who are increasing their cash flow and occupancy during these hard times. How? They make timely adjustments to their strategies, pinpoint warning signs, take advantage of innovative technology, and set up an organized system to improve their results. It’s not luck that the community in one town over is at 95% occupancy while  a similar facility the next town over struggles to maintain 85% or lower. The expert panel will be on hand to help explain how this works.
This online conference, hosted by Senior Living Business Interactive, is expected to generate a stimulating discussion.  If you’re interested in seniors housing communities, senior living sales, senior living business strategies, or investing in the senior living industry, you won’t want to miss this crucial online conference entitled, ‘Simple Steps to Perfection: Achieving Optimum Occupancy and Cash Flow’ on Wednesday, April 4th at 1:00 pm ET.


Senior Living Business Interactive is published by Irving Levin Associates, Inc., founded in 1948 and the leading publisher of newsletters, reports and online data on mergers and acquisitions data in the seniors housing and health care industry. 

Please visit or call 1-800-248-1668 for more information about this interactive conference.

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