Derek Dunham

Vice President–Client Services, Varsity Derek Dunham brings over 20 years in the marketing communications industry and nearly 10 years in senior living. He has led research studies and strategic development as well as tactical plan implementation for dozens of communities and other major brands targeting the mature market. Derek is an adjunct professor at Penn […]

John Bassounas

Executive Vice President of Sales & Marketing, Partner, Varsity As client services director, John oversees all marketing efforts on behalf of agency, and has worked with dozens of clients in the mature market ranging from non-profit and for-profit CCRCs to national consumer packaged goods brands. At Varsity, he is directly involved in brand planning for […]